Use cases
Real engagement strategies for every stage of the cardholder journey. Select what matters most to your business, and we'll tailor it to fit your specific needs.
Use cases
Real engagement strategies for every stage of the cardholder journey. Select what matters most to your business, and we'll tailor it to fit your specific needs.
Use cases
Real engagement strategies for every stage of the cardholder journey. Select what matters most to your business, and we'll tailor it to fit your specific needs.
Card issuer categories
A flexible platform for every type of card issuer
Banks
Strengthen customer relationships and increase card usage by delivering personalized, real-time offers. Differentiate your card programs and drive long-term loyalty in a competitive market.
Banks
Strengthen customer relationships and increase card usage by delivering personalized, real-time offers. Differentiate your card programs and drive long-term loyalty in a competitive market.
Banks
Strengthen customer relationships and increase card usage by delivering personalized, real-time offers. Differentiate your card programs and drive long-term loyalty in a competitive market.
Credit card issuers
Encourage top-of-wallet status and maximize spend with instant rewards and targeted communications. Support both consumer and commercial portfolios with campaigns that adapt to your goals.
Credit card issuers
Encourage top-of-wallet status and maximize spend with instant rewards and targeted communications. Support both consumer and commercial portfolios with campaigns that adapt to your goals.
Credit card issuers
Encourage top-of-wallet status and maximize spend with instant rewards and targeted communications. Support both consumer and commercial portfolios with campaigns that adapt to your goals.
Co-brand & fintech issuers
Accelerate card adoption and program growth by integrating gamified engagement and digital incentives into your product experience. Deliver unique value for every partner and cardholder segment.
Co-brand & fintech issuers
Accelerate card adoption and program growth by integrating gamified engagement and digital incentives into your product experience. Deliver unique value for every partner and cardholder segment.
Co-brand & fintech issuers
Accelerate card adoption and program growth by integrating gamified engagement and digital incentives into your product experience. Deliver unique value for every partner and cardholder segment.
Drive any type of cardholder engagement or value from a veritable smorgasbord of use cases
New cardholder activation
Give new cardholders a flying start
New cardholder activation
Give new cardholders a flying start
New cardholder activation
Give new cardholders a flying start
Spend stimulation
Boost everyday card usage
Spend stimulation
Boost everyday card usage
Spend stimulation
Boost everyday card usage
Merchant campaigns
Drive spend at partner merchants
Merchant campaigns
Drive spend at partner merchants
Merchant campaigns
Drive spend at partner merchants
VP reinforcement
Remind cardholders of key benefits
VP reinforcement
Remind cardholders of key benefits
VP reinforcement
Remind cardholders of key benefits
Installment conversion
Promote flexible payment options
Installment conversion
Promote flexible payment options
Installment conversion
Promote flexible payment options
Wallet adoption
Boost digital wallet usage
Wallet adoption
Boost digital wallet usage
Wallet adoption
Boost digital wallet usage
FX rate information
Enhance travel with real-time FX tips
FX rate information
Enhance travel with real-time FX tips
FX rate information
Enhance travel with real-time FX tips
Dormancy reactivation
Win back dormant cardholders
Dormancy reactivation
Win back dormant cardholders
Dormancy reactivation
Win back dormant cardholders
Examples of popular use cases
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
Examples of popular use cases
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
Examples of popular use cases
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
New cardholder activation
Give new cardholders a flying start
Drive first-time card usage with targeted incentives and reminders, ensuring your cards become part of each customer’s daily routine from day one. For example, reward cardholders for making their first five transactions within the initial 30 days of card issuance.
Spend stimulation
Boost everyday card usage
Encourage frequent card use with real-time challenges, gamified rewards, and personalized offers that keep your card top of wallet for every purchase. For example, reward cardholders for completing a "Monthly spend streak", encouraging a minimum number of transactions or volume each month to keep the card a daily habit.
Merchant campaigns
Drive spend at partner merchants
Collaborate with selected merchants to create targeted offers that reward cardholders for shopping at specific locations—benefiting both the merchant and your card program. For example, reward cardholders with a voucher for making a purchase at a particular coffee shop or supermarket.
Value proposition reinforcement
Remind cardholders of key benefits
Deliver real-time messages that reinforce your card’s unique benefits at the right moment, ensuring cardholders are aware of—and use—what makes your program special. For example, an always-on campaign, where cardholders of a premium travel card receive a real-time message after the cardholder buys a flight ticket, reminding them of their travel insurance benefits and reinforcing the value of their card.
Installment conversion
Promote flexible payment options
Encourage cardholders to convert large purchases into installments by sending timely, automated reminders and direct links to set up a plan—driving convenience and increasing card usage. For example, an always-on campaign where, after a large qualifying purchase, an automated message can remind the cardholder of the option to convert the transaction into an installment plan and provide a direct link to do so.
Wallet adoption
Boost digital wallet usage
Incentivize cardholders to adopt digital wallets like Apple Pay or Click to Pay by rewarding their first purchases, making payments more secure and convenient for everyone. For example, reward a cardholder with a voucher or bonus points for making their first five purchases using Click to Pay, encouraging the use of this secure and convenient payment method.
FX rate information
Enhance travel with real-time FX tips
Provide cardholders with timely exchange rate information and helpful tips when they use their card abroad, building trust and improving the travel experience. For example, an always-on campaign to educate cardholders on the exchange rate and offer a helpful tip to avoid unnecessary Dynamic Currency Conversion (DCC) fees when they make a purchase in a foreign currency.
Dormancy reactivation
Win back dormant cardholders
Re-engage dormant accounts with personalized campaigns and time-limited rewards designed to bring cardholders back into active use. For example, target cardholders that have been inactive for at least 3 months, offering a coffee voucher to make their first transaction. Cardholder may be segmented further, to offer higher-value incentives to high potentials.
Engage your cardholders
Activate and reward your customers with our real-time Cardholder Engagement Platform. Your customers will thank you!
Payment in EUR. Exchange rate 10.7343 EUR/SEK. Markup over ECB reference rate: 2.12%. /Your Bank
Get a free coffee at 7-Eleven!
9:41 AM
Only one more purchase with your Gold card and you will get a free coffee at 7-Eleven!
Engage your cardholders
Activate and reward your customers with our real-time Cardholder Engagement Platform. Your customers will thank you!
Engage your cardholders
Activate and reward your customers with our real-time Cardholder Engagement Platform. Your customers will thank you!
Payment in EUR. Exchange rate 10.7343 EUR/SEK. Markup over ECB reference rate: 2.12%. /Your Bank
Get a free coffee at 7-Eleven!
9:41 AM
Only one more purchase with your Gold card and you will get a free coffee at 7-Eleven!
© 2025 Payerbee. All rights reserved.
© 2025 Payerbee. All rights reserved.
© 2025 Payerbee. All rights reserved.